In early 1985, Sunbow Productions sent the following press pack out to syndicators, selling the Super Sunday anthology concept before the shows that would make up the half-hour series were finalised.
Detailed below is an early backstory for Robotix, unrealized show ideas Starlite and Stoney, as well as notes on the show's format and sample ratings for Transformers on weekends in 1984.
Fresh off the success of The Transformers' first season on weekends in 1984, here is Sunbow Productions press pack to promote the series going to full weekday syndication in 1985.
Featured below are the folder and pages for Sunbow Productions' press pack, promoting the first My Little Pony half-hour special (retroactively known as Rescue At Midnight Castle) to syndicators in early 1984.
In addition to promotion of celebrity guest voices Tony Randall and Sandy Duncan, the pack also contains a synopsis for the story that is somewhat gentler that the actual content of the special.
In February 1984, Marvel Productions' Hank Saroyan and Jeffrey Scott were hurriedly commissioned to create a development bible and pilot script, intending to sell The Transformers as a Saturday morning series to CBS Network. Now, at last, the Archive presents the paper material that formed that pitch.
Included at the link below are:
